Erling Haaland with two private jets

Erling Haaland Expands Business Empire with Purchase of Two Private Jets

Manchester City star Erling Haaland has made headlines once again, but this time it’s not for his on-field prowess. The 24-year-old striker has reportedly spent £2.1 million on two private jets, signaling his ambitions off the pitch as he continues to expand his business portfolio.

Key Takeaways

  • Erling Haaland has purchased two private jets for £2.1 million.
  • The acquisition was made through his image rights firm, York Promotions Ltd.
  • Haaland is also planning to enter the soft beverages market with his own line of energy drinks.
  • The striker has built up £12 million in assets through his company.
  • Haaland is a minority investor in the Norwegian hair accessories company, Bon Dep.

A Soaring Investment

Erling Haaland’s latest business move involves the acquisition of two private jets, costing a total of £2.1 million. The purchase was made through his image rights firm, York Promotions Ltd. According to the company’s annual accounts, the firm entered into an agreement to acquire an interest in the aircraft for an amount of £2,155,342.

This investment comes as Haaland continues to make waves on the field, having already scored four goals in just two Premier League games this season. His performance includes a hat-trick in Manchester City’s recent win over Ipswich Town.

Expanding Business Ventures

Haaland’s business acumen extends beyond aviation. Trademark documents filed in Oslo reveal that the Norwegian star is eyeing the soft beverages market. He plans to launch his own line of energy drinks, which will include a variety of products such as drinking water, sports drinks, fruit juices, protein drinks, and energy drinks containing caffeine.

The accounts for York Promotions Ltd also show that Haaland has built up £12 million in assets for the 12 months leading up to last December. The company has £7 million in cash reserves, with an additional £5 million still owed to Haaland by various big-name brands.

A Diverse Portfolio

Haaland’s business interests are not limited to aviation and beverages. He is also a minority investor in the Norwegian hair accessories company, Bon Dep. The company saw a significant boost in revenues after Haaland began using their products, particularly their signature ‘Kknekki’ hair ties. Haaland has expressed pride in his partnership with Bon Dep, stating that ‘Kknekki has been my go-to hair tie for years, and it is undoubtedly the best in the world.’

Financial Health

The financial health of Haaland’s business ventures appears robust. The latest annual accounts reveal that York Promotions Ltd has increased its assets to £12 million between December 2022 and December 2023. The company also has nearly £7 million in cash reserves, including £2.5 million in net assets.

Haaland’s business activities are managed in collaboration with his father and manager, Alfie Haaland, who also played for Manchester City. The duo previously sold their £2 million Piper M600 private jet in favor of chartering flights, often using the same company as Formula One driver Charles Leclerc.

Future Prospects

As Erling Haaland continues to excel both on and off the field, his business ventures are likely to expand further. With plans to enter the soft beverages market and a growing portfolio of investments, the Manchester City star is setting himself up for a prosperous future beyond football.

Sources

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